Microsoft is testing out the new Google Ads sponsored results label, ad grouping and hide button with its own Bing Search ...

Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more ...

Microsoft is testing moving the ad labels in the Bing Search results from the left side of the ad to the right side of the ad. I am not sure which makes it harder to see the label or not but I assume ...

Citations and placement in AI answers are turning into the visibility signals that decide who enters the final click.

OpenAI and its investor Microsoft Corp. were sued over a Connecticut murder-suicide in the latest case to blame the popular ...

French antitrust watchdog on Thursday dismissed a complaint filed against Microsoft by local search engine Qwant which accused the U.S. company of abusing its dominant position.

Expedia nabs Xavier Amatriain from Google to serve as its first chief artificial intelligence officer and data officer while ...

Microsoft’s AI CEO says AI should be “mindblowing”, yet Windows 11 users are frustrated by how aggressively Copilot is pushed ...

Microsoft shows strong growth in cloud, AI, enterprise software with solid Q1 results, reasonable valuation and dividend ...

Generative engine optimization, GEO, is the latest marketing buzzword. Platform experts give their advice for what actually ...

Microsoft faces intensifying competition from Alphabet/Google, as both companies' AI and cloud strategies increasingly converge. Click for my MSFT stock update.